..TAKE ME TO CHURCH

ANNA MOORE PEEKS INSIDE THE WORLD OF A HIGH-END WEDDING PLANNER

Susanna Richardson from Everything Organised

Q: ARE YOU MAINLY COMMISSIONED BY THE BRIDE OR GROOM?

A: Generally by the bride but I always meet with them both. The bride and I will spend more time together over the planning months (or years!) so it’s really important that we get along. Grooms tend

to like that I take the pressure off them to make decisions about all the pretty stuff and that the bride has a ‘wedding buddy’ to chat to at all times. I take the stress away.

Q: WHAT’S THE MOST UNUSUAL BRIEF YOU’VE EVER RECEIVED?

A: Each and every wedding comes with its own challenges and more couples than ever want a unique experience. Often they’ll have checked out things like Instagram and Pinterest and want things which aren’t available in the UK. If possible we then have things made, or indeed make them ourselves, as we have with previous weddings.

Q: FAVOURITE LOCATION FOR A WEDDING - HOME OR ABROAD?

A: Such a tough question to answer as I’m very fickle and fall in love with locations very easily. I’ve always had a soft spot for Italy. I married there myself and just about every single part takes my breath away. 

I love that weddings abroad open up possibilities for using the outdoors, which is so romantic. It’s hard with UK weather to know if we’ll be outside or inside so I have to make sure my couple will have a plan B.  Really cosmopolitan city weddings are fabulous. 

A gorgeous hotel with cocktails never tires or dates.

Q: HOW IMPORTANT IS THE GROOM’S LOOK ON THE DAY?

A: Very! I always say that brides shouldn’t have all the fun. So much goes into a bride choosing her dress and then the guys wear rented suits. I always get my grooms to go custom. I think every man should have a custom suit (or at least a tailored suit) at some point and when better than for your wedding. Of course you do then create a monster and have to install a second wardrobe!

Q: WHAT KEY FACTORS ARE OFTEN OVERLOOKED IN PLANNING THE WEDDING?

A: So much effort goes into the ‘pretty’ things and actually it’s such a small part. Believe it or not often people overlook the vows and even the ceremony itself, which is a real shame. As church weddings are becoming less and less popular, civil ceremonies are taking over and they are so simple that they need romance injected into them.

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